I Am Not A Robot
Branding a grassroots organization with a humble mission.
Out of a camping trip was born an initiative driven by a group of friends: encouraging mindfulness and connection by disconnecting from our devices.
Boldly declaring our humanity during workshops, events, and retreats.
The wordmark plays with mechanical bolt-like 'O's and slightly clumsy lobbed-off corners, accented with imperfect geometric cutouts and textured mark-making paired with photography of human moments and bright colours.
Made at Evans Hunt. CD: Crystal Eriksson Copywriter: Jared Keen
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